Thursday, September 30

The Science Of Misinformation? POM

Pomegranate, blueberry, etc. juice seller POM is under scrutiny for their ads, which claim that drinking the juice will supposedly "prevent or treat heart disease, prostate cancer and erectile dysfunction."

But what is the science behind these amazing nutritional claims? Some say, not so thorough:

"We looked at the POM studies, and some don't meet the criteria of a high school science fair," said Bruce Silverglade, director of legal affairs at the center. "One study has no control group and another study involved 10 people."

hmm... The article goes on to discuss lawsuits against VitaminWater and SoBe as well for their health claims. Buyer beware! It is about a balanced diet, not clearly not about a balanced bottle of juice...

Read the article here.


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